The project
Minute Men Movers is a local moving company in the Twin Cities: apartments, family homes, offices, single heavy items, packing and vehicle transport. People looking for a mover compare a few companies quickly, usually on a phone, and pick the one that looks trustworthy and answers first.
So the site doesn't try to be clever. It shows the real crew and the real trucks, says what the company does and where, and keeps two actions within reach on every screen: get a free quote, or call.
What we did
01Two ways to book, always in view
“Get your free quote” and the phone number sit side by side in the hero, the header carries a “Help me move” button, and every page closes on the same call to book — so there's never a dead end.
02A quote form that does the estimator's work
The form asks what a mover needs to price a job: origin and destination, the type and size of home, the number of floors, elevator or stairs, and any specialty items. The first call can start with a number, not twenty questions.
03A page per service, from one template
Seven services — from apartment moves to vehicle transport — live in the Webflow CMS and share one template, so the team can add or edit a service without touching the layout.
04Built to be found locally
Service areas are organised the way people search: by county, then city, then service in that city. Each page has its own copy, FAQ and the same route to a quote.
- Pages in the live sitemap
- 39
- Service pages from one CMS template
- 7
- Counties and cities with their own pages
- 3 + 7
- Actions on every screen: quote or call
- 2
How the site is organised
Every layer answers a narrower search — and each one ends in the same quote form.
| Layer | Pages |
|---|---|
| Core | Home · About · Services · Blog · Contact with the quote form |
| Services | 7 pages: packing, furniture assembly, vehicle transport, apartment, large & single item, commercial, residential |
| Counties | 3 pages: Hennepin, Ramsey, Dakota |
| Cities | 7 pages: Minnetonka, Plymouth, Wayzata, Bloomington, Edina, Saint Paul, Burnsville |
| City × service | 14 pages: packing services and vehicle transport in each city |
