About us
A small senior team that designs, builds and runs websites, web apps and digital products — and treats every one like our own.
Pace Labs in numbers
Design, engineering and product management working as one team. No account managers between you and the people doing the work.
Our story
Where we started
Pace Labs began as two engineers and a designer who kept getting the same call: a project was months late, the agency had gone quiet, and somebody needed it rescued. We took those projects, shipped them, and noticed we always did the same three things — cut scope honestly, show working software weekly, stay close to the business goal.
What we saw
The agency model is built for billable hours, not outcomes. Juniors learn on the client's budget, hand-offs bury accountability, and by the time anything ships the market has moved. Founders and operators don't need more decks — they need a product team that behaves like it owns the result.
What we believe
Software shouldn't be slow to build. Small senior teams, one owner per project, working software every Friday and the honesty to say what's out of scope. That's the whole model — and why most of our clients stay for years.
How we work
The non-negotiables of every engagement — and what each one looks like in practice.
01Small senior team
No juniors billing full rate, no hand-offs where accountability goes to die. The team on the first call ships your product.



2–4 seniors per project02Demo every Friday
You click through the real product every week. Feedback lands in next week's priorities.
03Scope honesty
Clear calls on what's in, what's out and what it costs — even when saying no costs us revenue.
04Long-term care
Because we will. Launch starts the relationship — most clients have worked with us for years.

A note from the founder
“I started Pace Labs because I was tired of watching good products die in hand-offs. We keep the team small on purpose — so the person you talk to is the person who ships.”
Our stack
Proven, well-supported technology — so the next team (or us, in five years) can keep building.
In their words
We open new areas faster than most agencies can scope a page. Now a new neighbourhood is a CMS entry, not a project — and it shows up on Google where our customers look.
Roman PeysakhovichCEO & Founder, CleangoNeed more info?
The practical questions about working with us. Anything else — ask directly.
Book 15 minutes — meet the people who'd actually do the work.
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